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REI: Adventure Starts With You
We are giving the products that have seen just as much as you have, if not more, a narrative of their own. We think they would have some really interesting, inspiring, and funny stories to share. These relatable personas will encourage us to get out and experience their own adventures.
![Final Print Ads3 (1).jpg](https://static.wixstatic.com/media/8b902a_bfd7dd7d4b04434dadc53d759ea18b48~mv2.jpg/v1/fit/w_585,h_756,q_90/8b902a_bfd7dd7d4b04434dadc53d759ea18b48~mv2.jpg)
![Final Print Ads (1).jpg](https://static.wixstatic.com/media/8b902a_4eb53af86a7b438b85e58a650e66d04a~mv2.jpg/v1/fit/w_585,h_756,q_90/8b902a_4eb53af86a7b438b85e58a650e66d04a~mv2.jpg)
![Final Print Ads2 (1).jpg](https://static.wixstatic.com/media/8b902a_d0b88a2752504f62802d720e7eda92bf~mv2.jpg/v1/fit/w_585,h_756,q_90/8b902a_d0b88a2752504f62802d720e7eda92bf~mv2.jpg)
![Box (3).jpeg](https://static.wixstatic.com/media/8b902a_a4449084925648548c6f8ef4f77e83e9~mv2.jpg/v1/fit/w_585,h_433,q_90/8b902a_a4449084925648548c6f8ef4f77e83e9~mv2.jpg)
![Ambient (1).jpeg](https://static.wixstatic.com/media/8b902a_880f31bb854c4b4b8e8676cbe0432af2~mv2.jpeg/v1/fit/w_585,h_446,q_90/8b902a_880f31bb854c4b4b8e8676cbe0432af2~mv2.jpeg)
![Untitled_Artwork (2).jpeg](https://static.wixstatic.com/media/8b902a_8af1e40c08c44f489a1eb77426de7951~mv2.jpeg/v1/fit/w_585,h_446,q_90/8b902a_8af1e40c08c44f489a1eb77426de7951~mv2.jpeg)
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